Editorial Policy

By Suraj Giri

The refresh rule comes first: every page is reviewed and refreshed every three to six months even when it ranks. Every Tradition or Research-informed page carries a reviewer line, and until a reviewer is appointed that line says so in plain words.

Suraj Giri, the site's founder, engineer and editor, writes the Tradition, Research-informed and trust pages and is accountable for every page on the site. Game pages carry the editorial byline "the love gurus", which is the name of the editorial team, and the formula behind each game is credited to its engineer on the methodology page. Every byline resolves to a bio among our authors. No page is published under an invented name, and no bio exists that no byline uses. The people and the history behind the policy are on who we are.

What editorial standards does LoveCalculator.love follow?

LoveCalculator.love follows eight standards on every page and keeps a list of ten things no page does. The first list says what a reader can count on, and the second says what we refuse to do for traffic or money.

Standards for every page

  • Answer first. The first paragraph answers the question the page exists for, in plain words, before anything else.
  • Sources are primary. A claim about research links to the peer-reviewed paper or the primary book. A claim about a tradition links to the tradition's own reference works or names the convention. We do not cite a summary on a social network or a content farm, and we do not cite a source we have not read. Every source is listed on the sources page.
  • Evidence status is stated. Every Research-informed page says, in one clause, how strong the evidence for its framework is, including when it is weak. Every Tradition page says the tradition is not evidence. Every Game page says the score cannot tell you anything about a real relationship.
  • No claim we cannot source. If we cannot find a source for a popular claim, the page says "we could not find a source for this" rather than repeating it.
  • Real proof only. We use continuity ("since 2017"), the published formula, named sources, moderated real comments where comments are enabled, real counters computed from our own logs, and real bylines. We do not use testimonials, star ratings we did not collect, invented user counts, "as seen on" badges without a link, or any accuracy claim about our own tools.
  • Reading level. Game pages read at about grade 5 to 7; guide and trust pages at grade 7 to 9; every short answer at grade 6 to 8.
  • Inclusive by default. Tool inputs are "Person 1 and Person 2" or "Your name and Their name". No game has a gender selector. Pair pages address any two people of those signs. Nothing assumes the reader's gender, the other person's gender, or the kind of relationship.
  • Dates are real. The "Updated" date on a page changes only when the content changes. It never changes for a design, template or link change. Every change is logged on the changelog.

What we refuse to do

  • Claim that any tool is accurate, scientifically proven, or able to predict, forecast or decide anything about a relationship.
  • Use fabricated urgency or scarcity: no countdowns on offers, no "only three readings left", no "your score is low, act now".
  • Sell on a low score. A reading link, where one exists, appears at every score and never as a remedy for a bad one.
  • Place any affiliate link, email capture, app prompt, dating link or psychic link on a Game page.
  • Use "toxic" or "red flag" as a verdict about a person, or tell a reader to leave, stay, confront or forgive anyone.
  • Diagnose, or use the language of therapy, on any page that is not explicitly about seeking help, and even there only in the conservative wording set out in section 5.
  • Publish a result page that embeds a private person's full name in an indexable URL.
  • Copy a competitor's persona or name a competitor in body copy to mock it.
  • Invent a reviewer, a credential, a quote, a count or an anecdote.
  • Use an em dash or an en dash. (A house rule; it keeps the prose plain.)

Where does the label appear on a page?

The label appears under the heading of every scored tool, inside the first 40 to 60 words, and again in one line under the score on the result screen. Every scored tool carries exactly one label, in this wording:

  • Game: this score comes from a fixed formula on the letters or answers you enter. It is for fun and cannot tell you anything about a real relationship.
  • Tradition: this result follows a named system, a system many people find meaningful. It reflects that tradition, not evidence about the two of you.
  • Research-informed: this quiz is built on a named source, and is a self-reflection tool, not a clinical assessment or a diagnosis.

Placement rules, applied to every tool page without exception: the label sits under the heading inside the first 40 to 60 words, beside the tool's one-sentence definition; it is repeated in one line under the score on the result screen; it appears as a badge on the share card and the certificate; it is the first sentence of the tool's structured-data description; and it groups the navigation (Games, Traditions, Research-informed). The label is one line. It is never a lecture. An explainer page that describes a labelled method repeats that method's label once.

YMYL guardrails

Compatibility content sits next to two areas where bad copy can do harm: children play the games, and adults read the relationship pages when something is wrong. These rules are written for both.

Teen safety on game pages. The name calculator, the Love Tester, FLAMES, the crush and friendship calculators and the results cards are visited by children and teenagers. On those pages: no account creation, no email capture, no behavioural ad targeting (contextual ads only), no data stored without an action by the user, first names only on share cards; no dating language, no sexual content, no "future spouse", no age-gap jokes, no gendered assumptions ("does he like me" is never the framing); the joke is on the method, never on the reader; a low score is encouraging, never mocking; and the game disclaimer appears on every result: "It's a game. A fun one. Please do not break up over it." Adult-framed pages (the soulmate calculator, intimacy sections, sexual compatibility) are never one click from a game page.

Relationship content stays non-clinical. Quizzes are self-reflection tools. They can show you how you answered and what that pattern usually means in the source they are built on. They cannot assess your relationship, diagnose anything, or replace talking to your partner or to a professional. Explainers describe frameworks and their evidence status. Decision content ("are we compatible", "signs you are compatible") describes what research associates with stable relationships and never tells a reader what to do. A low quiz score gets no joke and no sales link.

The crisis resources line. Any page whose topic is relationship distress, conflict, incompatibility or ending a relationship carries this paragraph, unchanged, above its FAQ:

If you are worried about your safety or someone else's, please contact your local emergency number. In the United States you can call or text 988 (Suicide and Crisis Lifeline) or call 1-800-799-7233 (National Domestic Violence Hotline). In the United Kingdom, Samaritans are on 116 123 and Refuge on 0808 2000 247. This site is a set of games and explainers; it is not a place to get help, and we would rather you got help.

No gender selectors on games. No game tool asks for, infers or displays gender. Tradition tools that genuinely need a birth chart ask for date, time and place, never gender.

Counselling links. A link to counselling resources appears only on pages whose explicit topic is conflict or seeking help, in the conservative wording, never next to a quiz result, and never as an affiliate link on a low score.

Privacy of inputs. Names and dates typed into any tool are processed in the browser and never stored or transmitted unless the user makes a share card, and then only two first names and the score are sent. The full policy is on the privacy page.

Who reviews the content, and how often?

No reviewer has been appointed yet, and every page that needs one says so in its byline.

Reviewers. Every Tradition and Research-informed page will carry a "reviewed by" line naming a person with the relevant professional credential: a licensed couples therapist or relationship researcher for Research-informed pages, a professional astrologer for Western astrology pages, a numerologist for numerology pages, a Vedic astrologer for the kundli explainer, and a child-safety or education reviewer for the game pages. The reviewer confirms that we describe the research or the tradition faithfully; the reviewer is never asked to certify that a tradition works, because we do not claim that. Until a role is filled, the byline says "Reviewer for this method: not yet appointed (see our editorial policy)". We print that rather than a name we invented. The open roles are listed on the authors page, and a reviewer who joins gets a bio there with a link to their professional profile.

Formula changes. A change to any formula bumps its version number on the methodology page, is announced on the changelog with the reason, and, if it changes scores people may have shared, is noted on the tool page for 90 days.

How often are pages refreshed?

Every three to six months: every page at least every six, and every tool page, hub and money page every three, whether or not it ranks. A review checks the formula against the methodology page, every source link, every internal link, the label placement, the disclosure line, the crisis line where required, the evidence-status clause, and the reading level. A review that changes something updates the page date and adds a changelog line; a review that changes nothing is logged on the changelog as "reviewed, no change" and does not touch the page date.

How do you request a correction?

A correction starts with one email to info@lovecalculator.love, and a verified error is fixed within 72 hours of the report.

How to report one. Email info@lovecalculator.love with the page URL, the sentence or number you believe is wrong, and, if you have one, the source that shows it. You do not need an account and we do not need your name.

What happens next.

  1. Within 24 hours we acknowledge the report.
  2. We check it against the source. A report is "verified" when the source supports it or when our own record (the methodology page, the code, the cited paper) shows the page is wrong.
  3. Within 72 hours of the report, a verified error is fixed on the page. If it cannot be fixed in 72 hours (for example, a formula change that needs a release, or a source we need to obtain), we publish, within the same 72 hours, a note on the changelog saying what the report is, why it is taking longer, and when we expect to fix it.
  4. The fix updates the page's "Updated" date and adds a line at the foot of the page: "Corrected on", the date, and what changed. A correction that changes a fact stays noted on the page for at least 12 months. A typo does not get a note, only a changelog line.
  5. The changelog entry names the page, the date, what was wrong and what it now says. It does not name the reporter unless they ask to be credited.
  6. A report we could not verify gets a reply saying why, and the page is not changed. If the reporter disagrees, they can write to info@lovecalculator.love and the site's owner reads it.

What counts as a correction. A wrong number, a wrong rule, a formula that does not match the methodology page, a source that does not say what we said it says, a missing or wrong label, a missing disclosure line, a broken citation, a missing crisis line on a page that needs one, and any sentence that claims a tool can predict or assess a relationship.

The changelog

The changelog lists every change, dated: new pages, rewritten sections, corrections, formula version changes with their reasons, source changes, policy changes, and the results of each release's test run. It is the record that makes the "Updated" dates on every page auditable. Each entry has a date, the page or pages, a one-line description, and, for corrections, what was wrong. Entries are never deleted or edited after the fact; an entry that was itself wrong gets a new entry correcting it.

Why does the site say "love language test" and credit Gary Chapman?

The site says "love language test" because the phrase describes what the quiz does, and the brand name "The 5 Love Languages" belongs to its owner. The framework itself comes from Gary Chapman, and we credit it to his 1992 book wherever the quiz or an explainer mentions it.

The rule has four parts. The love language test is named descriptively. It credits Gary Chapman's 1992 book. It uses its own questions, written for this site. It never says "official" and never uses "The 5 Love Languages" as a brand name.

Does LoveCalculator.love use AI to write content?

Yes. LoveCalculator.love uses AI to draft and check pages, and a named editor reads, edits and approves every page before it is published. The tools speed up the drafting; the editor answers for every sentence.

We use software to help write and check pages: language models draft and edit text from briefs we write, and automated checks measure reading level, find repeated phrasing, and verify links, schema and formulas against the methodology page. Every page is then read, edited and approved by a named editor before it is published, and the editor is accountable for it. Language models are never used to invent sources, quotes, credentials, counts or anecdotes; every source on the site was read by a person, and every formula was written and tested by a person. Images are illustrations commissioned or drawn for the site; we do not use generated photographs of people. We do not use AI to generate result pages at scale, and no page is published without a human reading it in full.

How we make money, in one paragraph

Display advertising on most pages, and disclosed affiliate links on some adult Tradition pages and decision pages, never on games. The full list of partners, the rules, and the exact disclosure wording are on the disclosure page. Advertising and affiliate partners have no say in what any page says, which pages exist, or what any tool scores.

Contributors

Anyone who writes for the site is named on the byline, has a public author page with a real one-line credential and at least one external profile that shows the same name, follows this policy, and signs off on every page they write. Contributors do not write about products or services they have a financial interest in. A contributor who reviews a page is named on it as reviewer and does not review their own writing. We do not publish guest posts, sponsored posts or link placements, and we do not accept payment for a mention.

Comments

Where comments are enabled (guide-register pages only, when the owner decides to enable them), they are moderated before display, first names only, and never selected to flatter a tool. We remove comments that name private people, that give or ask for personal advice about a specific relationship, or that a child should not read.

Questions about this policy: info@lovecalculator.love